Everything I Learned About Communicating, I Learned on a Motorcycle

Ready to sharpen your corporate storytelling skills? Then take a virtual motorcycle ride with speaker Eric Trow at IABC/Pittsburgh's first professional development program of the year. 

As a popular columnist for a national motorcycle magazine and a highly respected brand strategy consultant, account planner and freelance writer, Trow will take you on a unique journey to more effective communication.

Known for his powerful use of metaphor and humor to sell new ideas, Eric leverages decades of ad agency management experience, working with clients ranging from healthcare to lawn care, automotive to automation ... and more. 

Hop on, grab on to the handlebars, and get ready for a colorful ride to more meaningful and motivating stories. 


Thursday, November 15, 2018 from 5:30 PM to 7:30 PM EST


Koppers Conference Center (Lower Level/Basement)

436 Seventh Avenue

Pittsburgh, PA 15219

Driving Directions



  • Members - $15
  • Non Members - $25
  • Student Rate - $15  

RSVP deadline: Tuesday, Nov. 13


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